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Tritonic Works

The Ritual of Recovery

Tritonic promotes the ritual of recovering from sport and athletic training. Their products help those who do not have access to specialist facilities by enabling them to carry out their own sports therapy at home.

Services provided

Brand design, Brand naming, Email templates, Flyer/poster design, Logo design, Moving image, Packaging, Website design, Website development

Tritonic – Main logo
Main logo

What was asked?

Tritonic needed a brand to promote recovery being essential to every training routine. Their flagship products are bath salts which are often stereotyped and marketed as overly feminine. This puts a lot of people off and confuses the uses and benefits. We set out to overcome these stereotypes and set the record straight.

What was achieved?

I helped Tritonic develop their name and branding strategy. We approached design with a more sporty and aspirational tone. A style that would sit comfortably on the shelves next to sport and energy products rather than typical relaxing bath products. This approach was filtered through the products, website and marketing.

Tritonic – Custom icons
Custom icons
Tritonic – Multi-pack boxes
Multi-pack boxes
Tritonic – Oil bottle labels
Oil bottle labels
Tritonic – Sports tee
Sports tee
Tritonic – Gym posters
Gym posters
Motion graphics
Tritonic – Website homepage
Website homepage
Tritonic – Website montage
Website montage
Tritonic – Email template
Email template
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Ricky Wong as a child

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Ricky Wong

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